Hero MotoCorp's National Dealer's Conference - Barcelona 2024
Hero MotoCorp's National Dealer's Conference - Barcelona 2024
Hero NDC 2024 - Barcelona
"Two Iconic Venues, One Seamless Show"
Full Production, Custom Fabrication & Technical Execution Across Barcelona's Landmark Spaces
As an extended production team for Gravity Entertainment, Crew Collective handled the complete production, custom fabrication, and technical execution for Hero NDC 2024 in Barcelona — managing a flawless transition across two of the city’s most iconic venues.
The Conference: Palau de Congressos
We managed the full production and technical setup for a heavy-duty business conference hosting over 1,000 attendees. This involved everything from custom stage scenic elements built to blend with the venue's architecture, to the massive video systems, trussing, lighting, and audio networks that powered the main auditorium.
The Gala Dinner: MNAC
The evening shifted to the Museu Nacional d'Art de Catalunya — originally built as the Palau Nacional for the 1929 International Exposition. Boasting a grand dome and stunning neo-Baroque architecture overlooking the city from Montjuïc, this space required pristine production handling.
Production Highlights
Custom Architectural Integration
Every single set piece inside the conference auditorium was custom engineered to perfectly complement and align with the existing architectural framing of the Palau de Congressos de Barcelona.
Acoustic Engineering & Audio Craft
The majestic dome of the MNAC creates massive acoustic challenges. We custom-tuned our audio distribution networks to account for long reverberation times, ensuring crystal clear depth for a live performance by legendary tabla player Nihal Singh
Heritage-Safe Technical Execution
Working inside a heavily protected heritage space like MNAC meant creating temporary, non-destructive floor-supported platforms and designing soft, focused architectural illumination layers that highlighted the museum's history without stressing any structural walls.